Source: Catholic News Service
Entertaining, if not totally convincing, old-fashioned romance about a highly successful "date doctor," Alex ("Hitch") Hitchens (Will Smith), who helps shy men woo the women they love but are too timid to approach, and then falls for a gossip columnist (Eva Mendes) who just happens to be on the trail of an heiress (Amber Valletta) who is dating one of Hitch's clients, the rotund and bumbling Albert (Kevin James), leading to predictable complications. Andy Tennant's film is a refreshing throwback to the lighthearted fare that Hollywood used to produce, nicely devoid of gratuitous sexual situations, possesses a good moral tone, and contains appealing performances, but the script just misses being a total success due to some implausible plot turns, while the broadness of some of the gags undermines the realistic foundation so essential to the best comedies. A few instances of profanity, rough, and crude language, one brief sexual situation, adult thematic elements. The USCCB Office for Film & Broadcasting classification is A-III -- adults. The Motion Picture Association of America rating is PG-13 -- parents are strongly cautioned. Some material may be inappropriate for children under 13.
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